Eric Lefkofsky is a name synonym to innovation and high-impact start-ups in the corporate sector of the United States. His journey, starting from the time he co-founded Groupon and till now, has been inspiring and motivational for the young businessmen and entrepreneurs, who are looking to make it big and transform their idea into a reality.In fact, Eric Lefkofsky also has a venture capital firm by the name of Lightbank Investments that helps and funds the new age entrepreneurs who have lucrative ideas that they need help with transforming into a reality.
Eric Lefkofsky is widely known for his hugely popular startup that is now a well-established company, Groupon Inc. Groupon Inc is estimated to be worth over $2 Billion today, and Eric continues to serve as the Chairman of the enterprise. Groupon became successful because of the innovation it brought to the table in a marketplace that was saturated with the e-commerce businesses. It helped use the idea of electronic commerce platform to make it even more lucrative for both the businesses as well as the end users.
Eric Lefkofsky with the help of Groupon managed to bridge the gap that was widening in the e-commerce platform and worked as an aggregator of cost-effective and attractive deals offered by the companies, vendors, merchants, and other retailers. The company operates on a local level as well, and Groupon partnered with the retailers wherever it served to offer users the deals they just cannot refuse. It helped the companies to market as well as promotes their services and products in a very efficient manner, while also enhancing their turnover at the same time. Groupon proved to be a platform that many merchants rely on today to get the majority of footfall in their business establishments today.Eric Lefkofsky has years of experience in the corporate world today, and he recently released a highly acclaimed book named Accelerated Disruption, authored by him. In the book, Eric mentions about how the companies that have been operating for years in their respective industry should think unconventionally and use the power of technology and innovation to stay ahead in their respective niche.